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October 24, 2007
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Damn. I'm so out of it that I never heard of the "cheeseball Chicago furniture legend Walter E. Smithe"--It must be nice it coast on the all too similar name of Chicago's 140-year-old furniture store 'John M. Smyth' (that in 2005 went semi-out of business).
"John M. Smyth -- or do you say Smithe? ©"
http://www.youtube.com/watch?v=5wjoyICgMWU
Posted by: Taro 3Yen.com | October 24, 2007 at 08:01 AM
Great find! Thanks.
Posted by: Liz B | October 24, 2007 at 01:08 PM
Hmm...I don't know too much about any Chicago furniture wars, but I do know that Smithe has been around since the 40's, and they are indeed named after the founder Charles E Smithe. So I don't think there is any coasting going on, just similar names. That said, the "legendary" comment refers more to the cheesiness of their commercials, rather than their product. Especially once the Smithe brothers started making them.
Oh, they even tapped Sammy Stephens, another commercial legend, for a long form ad. Now that's ad savvy!
Posted by: Resident Clinton | October 24, 2007 at 06:23 PM
PS - My favorite thing about this ad isn't just the shock of the stupid monster face, but that he immediately goes right back into corporate friendly-face mode. Awesome.
Posted by: Resident Clinton | October 24, 2007 at 06:29 PM
I was trying to find some Bob's Discount Furniture commericials from New England but like everything else up here, they won't let you touch it.
Posted by: Middleman | October 25, 2007 at 08:17 AM
That is hilarious and very creative. I love Halloween and it is so much fun when people have fun with the holiday.
Posted by: Halloween Costumes | February 25, 2008 at 06:34 PM
Halloween is so much fun! That was way to funny! Thanks from bringing a smile to my face.
Posted by: Halloween Costumes Chick | February 15, 2010 at 07:23 PM