Just because it seemed like a great way to ring in the holiday, I went to a midnight movie on Christmas Eve. It was the new Alien vs Predator film, which I don't recommend in any way... And yet, I do recommend seeing it on Christmas Eve with a packed house of lunatics who scream with glee at each gory evisceration (and cheer especially loud when children die).
Before the film, during the 45 minutes of bad advertising, there was a pretty lame Coke commercial starring Santa. It was supposed to inspire nostalgia for old Coke ads, but really it just reminded me of all the better ways that Santa has been used to shill during the holidays. For instance:
And in case you don't want to buy an product from Santa, there's always cable access, where you can call for free and talk to him in person (from Dolton, Illinois cable TV circa 1989).