I went to CHURCH this weekend. No shit. In Spokane, a once-was industrial mining and logging powerhouse in eastern Washington state that has given way to suburban sprawl, methamphetamines, and yeah, HUGE CHURCHES.
Go ahead, laugh. But let me tell you something: if we are engaged in a culture war, these folks are kicking our ass. The Life Center church that I attended was one of four in the city, which qualifies it as a religious franchise on the make. Capacity 2500+, which places it as one of rough 1338 megachurches in America. They conducted a full-on TV-quality broadcast of the sermon and bookended every section with a live Christian rock band. People cried and waved their hands in the air. The WB-friendly compositions were licensed from a commercial firm.
They interspersed the even-toned vanilla moralizing with hallmark-specialesque videos played on dual jumbrons, and a little digging leads me to think that these pieces may have been farmed out from a company like this one (dig the Die Hard respect!).
Browse GodTube.com for a spell and one realizes that this culture must be experiencing a (gross) mass media renaissance of its own.
I know it's funny, but dudes, IT'S NOT FUNNY. Measured in brute numbers, this culture is outmaneuvering the left on a daily basis. The army of god is on the march, and they're already geared to mobilize en masse against whichever candidate our superdelegates (near arbitrarily) choose.
Y'know, sitting there under the influence of one or two of their 16 oz. Christuccinos, I came to the conclusion that the form they've chosen for mass communication may really have legs. Put people in a room and talk to them about what goes on. Deary me, I think we need a new weird church of our own to galvanize all our stray lefty sheep. (No Ted, not that weird.)
Amen. Anyone else up for Sunday service?