Many, MANY years ago I wrote an article for our now-defunct program guide, L.C.D., suggesting new slogans for New Jersey license plates. This was before all the diversification, with the "Battleship New Jersey" plates and those friggin' "Shore To Please" plates. Back then, Jersey plates were imprinted with THE GARDEN STATE - which seemed trite and out-dated to me. I suggested silly stuff like:
- "It Glows In The Dark!"
- "The 55 Gal. Drum State"
- "Sure It's Toxic - But We Love It!"
While THE GARDEN STATE may be our nickname, NJ & YOU: PERFECT TOGETHER has been our slogan since the early 80's, popularized by a serious of commercials with then-Governor Thomas Kean intoning the tag-line in his upper-crusty patrician sneer: "New Jer-zee and you; PURRR-fect Together". Then we tried the slogan "What A Difference A State Makes", which bombed as badly as Jim McGreevey's turn as Governor.
It now seems our new, improved hetero Acting Governor, Richard Codey (sorry - I mean Acting Governor The Very Hetero Richard Codey - it was McGreevey who was "acting hetero") has commissioned a new New Jersey slogan, paying one consultant $260,000 to come up with the godawful "New Jersey: We'll Win You Over." In an admission that this latest slogan is as pathetic as it is desperate, the Governor is reaching out to us, his peeps, for suggestions. You can call 609-984-9893 and shout your bon mots into the phone or go to nj.gov/slogan and fill out an electronic form. It's quick and easy and I've already submitted a few myself:
- "Kiss Her Where It Smells: New Jersey"
- "New Jersey: Where The Sopranos Work & Play"
- "Only The Strong Survive: New Jersey"
Okay, that last one I stole. But I want to see your originals - especially if you're submitting them through official channels. Remember: "WFMU & YOU: PURR-FECT TOGETHER!"
WFMU Vanity Plate created at http://www.acme.com/licensemaker/
"WFMU Vanity Plate created at http://www.acme.com/licensemaker/"
It's nice to see prison workers with web development skills being put to good work.
Posted by: _Kenzo | October 31, 2005 at 01:55 PM
I meant, Cheap Prison Labor, not "prison workers."
Posted by: _Kenzo | October 31, 2005 at 01:56 PM
How about "New Jersey: Bada Bing, Bada Boom"?
Posted by: Guest | November 01, 2005 at 11:40 AM
"New Jersey: Bad-a-bing to the Bone" and I've always enjoyed, "New Jersey: Where The Weak are Killed and Eaten"
Posted by: D | November 01, 2005 at 03:03 PM
Our top ten rejected New Jersey state slogans, as reported in today's New York Times.
Posted by: MisterSnitch | November 02, 2005 at 02:34 PM
Leaving out the Boring Mafia themed and smelly stupid toxic pollution jokes, which I find to be cheap and exagerated....
Here are the funnyest New Jersey State slogans found on Weird NJ's message board.
Some of them seem negitive , unfair and untrue , but That's what makes them funny!
eNJoy !
New Jersey: Edison electrocuted cats here so you could have light, a**hole.
New Jersey: your convenient cheap shot when you can’t think of anything really interesting to say.
New Jersey's Got It, We Just Don't Know What To Do With It!
New Jersey: You Gotta Fuckin' Problem With That?
New Jersey-Guess Which Lanes Are EZPass Today?
New Jersey-What The Hell Was I Thinking?
New Jersey - where 70% of the women are ugly, and those that aren't are stuck-up beyond belief !!
New Jersey, Not New York.
New Jersey, home of Giants Stadium.
New Jersey: Yeh, I Wanna Move too
New Jersey - Just another state
New Jersey - the Hindenburg was just the beginning ...
"New Jersey where the Martians landed"
Welcome to New Jersey, Where There's a Rainbow in Every Puddle!
New Jersey;Keeping New Yorkers out of PA since 1776
NJ - Underdog Lady Lives Here
NJ - Our State Capitol is the Most Geographically Centered
NJ- The light at the end of the Tunnel.
Posted by: Woody | November 30, 2005 at 04:08 PM