1. Grandpa's Arrest (:56)
2. Patch of Blue (:57)
3. Company Time (:56)
4. Pac-Man Wrist (:58)
5. Team Spirit (:29)
6. A Fitt Date (:28)
7. Trump Card (:28)
8. Executive Privilege (:29)
9. Phil 'Er Up (:28)
If you're like millions of Americans (myself included), then weight loss tops your list of New Year's Resolutions. Here's a little motivation, courtesy of the President's Council for Physical Fitness, circa 1981.
Each of these fitness-encouraging public service announcements revolves around a member of the family sharing good fitness news or resolving a crisis with Mother Fitt, who seems to be getting closer to a nervous breakdown with each successive track. With a grandfather who struts around town in his pajamas, a husband who's working out with "that cute Miss Willoughby," a son who's name nobody can remember (he's referred to as both Frankie and Freddy), and a daughter who can't get a date, who can blame her?
Production credit goes to Lowengard and Brotherhood. Jerry Lowengard ran an agency that specialized in political ads, so the writing and production is a cut above most PSAs, even if they simply sped up the intro track to make it fit a 30-second spot. "Team Spirit" is the most flagrant example.
Jerry Lowengard was my father .... he died in 2002. Thanks for digging this stuff up!
For a little more of his stuff:
http://www.echo.net/~jhhl/Mp3/Tarzan-PC.mp3
http://www.echo.net/~jhhl/Mp3/Political%20Ads/
Posted by: Webhamster Henry | January 03, 2009 at 08:15 PM